If you are a high roller, you have probably visited a Casino before. These are people who spend more money than the average gambler and play in specialized rooms separate from the casino floor. Their stakes are high as well; sometimes they exceed tens of thousands of dollars. Since these players make the casinos so much money, they also receive high-end services, free accommodations, and lavish personal attention. Here are some interesting facts about high-rollers.
The first fact about casinos is that they keep their customers longer. They know that few gamblers spend tens of thousands of dollars on their first visit. That is why casinos have a marketing strategy that focuses on making their high rollers feel comfortable. This strategy is known as the house edge. The longer a gambler stays at a casino, the more likely they are to lose their money. So, marketing should be done in such a way that the high rollers are attracted to stay.
The use of technology has become increasingly common in modern casinos. For example, video cameras and computers routinely monitor casino games, and “chip tracking” involves betting chips that contain built-in microcircuitry, allowing casinos to track bets minute-by-minute. Roulette wheels are also regularly monitored for statistical deviations. And now, many casinos have adapted their games into enclosed versions so players do not need to interact with dealers and can simply push a button to make a wager.